Sponsorship FAQ

What does NAXJA Sponsorship do for me?
What do I get as a NAXJA Sponsor?
How much do the various levels of the Program cost?
What are the terms of the NAXJA Sponsorship Program?
This sounds great! How do I sign up?
How can I advertise with my forum signature?
How do the banner ads work, what do the different levels mean?
Okay, now that I understand how banners work what do I need to know about the files?
I'm a Titanium Level Sponsor and would like to display my company's banner at your events, how do I do this?
How do equipment donations work?
I have more questions, what should I do?

 

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What does NAXJA Sponsorship do for me?

I would like to invite you to participate in The North American XJ Association’s (NAXJA) Sponsorship Program. NAXJA is the largest Jeep Cherokee (XJ) and Comanche (MJ) club in the world. We operate numerous events per year and our forums are largely regarded as the premier source for technical information for XJ’s and MJ’s from stock Jeeps to extreme builds. NAXJA currently has over 1500 paid members and over 56,000 registered forum users.

NAXJA is a growing force in the XJ/MJ world; our events have had increasing coverage in major 4x4 magazines. With past sponsorship revenue we have been able to raise over $25,000 dollars to donate to the Utah Shared Alliance, Southern Four Wheel Drive Association, US Forest Service Adopt-A-Trail Program, and The Friends of Panamint Valley. We are also members of The United Four Wheel Drive Association, Tread Lightly!, and The Blue Ribbon Coalition. This year NAXJA and our chapters will host at least 10 official events with hopes to raise even more money for these and other worthy organizations. These donations are not possible without the continuing generosity of our sponsoring vendors like you. By supporting us you have unique access to a viable and lucrative market in the four wheel drive community; our members and guests.

 

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What do I get as a NAXJA Sponsor?

 

Basic Program Benefits (Applies to all levels):

 

• Permission to advertise in forum signature line.

 

• Member access to our forums as a sponsorship member.

 

• Inclusion in sponsorship web page.

 

• Access to post in Naxja Vendor forums.

 

• Company logo in our quarterly newsletter (3,600 + circulation per year).

 

Tin Level Benefits:

 

• Member access to our forums as a sponsorship member.

 

• Inclusion in sponsorship web page.

 

• Access to post in Naxja Vendor forums.

 

• Permission to advertise in forum signature line.

 

Bronze Level Benefits:

 

• Basic program benefits.

 

• Banner advertisement prominently displayed on all pages of the NAXJA website at P4 banner level.

 

Silver Level Benefits:

 

• Basic program benefits.

 

• Banner advertisement prominently displayed on all pages of the NAXJA website at P3 banner level.

 

Gold Level Benefits:

 

• Basic program benefits.

 

• Banner advertisement prominently displayed on all pages of the NAXJA website at P2 banner level.

 

Titanium Level Benefits:

 

• Banner advertisement prominently displayed on all pages of the NAXJA website at P1 banner level.

 

• Additional banner ad for Titanium sponsors only displayed on website.

 

• Ability to display company banner at all major events.

 

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How much do the various levels of the Program cost?

 

Tin: $150 cash payment.

 

Bronze: $500 payment or value of equipment donations.

 

Silver: $1000 payment or value of equipment donations.

 

Gold: $1500 payment or value of equipment donations.

 

Titanium: $2500 payment or value of equipment donations.

 

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What are the terms of the NAXJA Sponsorship Program?

By signing up with the NAXJA Sponsorship Program you agree to either submit a payment for the full amount of your chosen sponsorship level or provide NAXJA with equipment donations by February 21st of each year. For sponsors enrolling mid-year, payment is due at time of enrollment.

The NAXJA Sponsorship Program is an annual program from Jan-1 to Dec-31.  When joining the program mid-year, cost will be pro-rated starting the first date of the following month.  NAXJA sponsors will be automatically re-enrolled each year, but may cancel the agreement at any time.

 

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This sounds great! How do I sign up?

Simply click this link for contact information for the NAXJA Sponsorship Coordinator.

 

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How can I advertise with my forum signature?

Advertising with your forum signature is a great way to increase exposure to your company with every post. You may advertise by stating your company name, nature of business, contact information, and link to your company website. You may not include pricing information. We ask that signatures include no images and a maximum of 6 lines of text.

 

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How do the banner ads work, what do the different levels mean?

NAXJA banner advertisements are automatically served using intuitive advertising software. You will find banner ads at the upper right corner on every page on the NAXJA website. The advertisement serving software will automatically choose and display an advertisement based on the following banner level criteria.

 

P4 Banner Level: This is the base level of advertising

 

P3 Banner Level: This second tier of advertising will be displayed twice as often as the base P4 tier.

 

P2 Banner Level: This third tier of advertising will be displayed three times as often as the base P4 tier.

 

P1 Banner Level: This fourth tier of advertising will be displayed four times as often as the base P4 tier.

 

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What is a forum Sponsorship member?

Forum “Sponsorship Members” special forum accounts given to our NAXJA sponsors.  The accounts show up with a blue name to help you stand out from the crowd and to identify you as a NAXJA sponsor.   These accounts have full member access minus the ability to vote in club elections, and are the only accounts that have access to post threads in the NAXJA Vendors area.   Multiple accounts are available to key employees at the discretion of the sponsorship coordinator.  To get setup with a sponsorship account, send a PM to “sponsorship” on the NAXJA forums.

 

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Okay, now that I understand how banners work what do I need to know about the files?

As a general rule you want to make your file as small as possible. A large file will take longer to load increasing the odds that a potential customer may not notice it. Also if it is determined that your banner's file size is causing problems with the NAXJA website it will be removed and you will be alerted to submit a new banner afterwards. Your banner should never exceed 100KB.

Your banner must be sized at 468 pixels wide by 60 pixels tall. It can be a JPEG or GIF; animated banners are welcome as long as they adhere to the file sizing guidelines.

 

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I'm a Titanium Level Sponsor and would like to display my company's banner at your events, how do I do this?

Simply contact the NAXJA Sponsorship Coordinator of your intent and you will be taken care of. You will be informed as events come up and you can ship your banner to the coordinator of that event; this person would then display your banner at whatever central location the event has to offer. Keep in mind that many of our events are not centralized in nature so exposure time may be limited. The sponsor is responsible for all banner creation costs and shipping costs to/from events. Contact the NAXJA Sponsorship Coordinator if you have any further questions.

 

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How do equipment donations work?

If you choose to donate equipment as opposed to a monetary donation we only ask that the equipment be related to the four wheel drive community, as you know this can be a wide array of products. You can donate an actual piece of equipment, a certificate good for an item, or a general gift certificate for your company; whichever item you prefer at the given time. Gift Certificate minumum demonimations accepted are $50 for Bronze level sponsors and $100 for Silver level sponsors and above.

How equipment is donated (i.e. when and to where) is at the discretion of the NAXJA Sponsorship Program Coordinator. Your account will be credited for the retail value of the item(s) you donate. Sales tax and shipping charges are not included in the donation amount.

Promotional items such as clothing, logo merchandise, and stickers are always welcome at our events in small or large quantities; values of promotional items are not included toward your total donation value.

 

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I have more questions, what should I do?

Simply click this link for contact information for the NAXJA Sponsorship Coordinator.

 

 

 

 

 

 

 

 

 

 

 

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